Hello everyone! Today, I have some special news to share with you! Human Touch has successfully registered the “Human Love” trademark in the United Kingdom! 🎉 This trademark registration is a significant step towards expanding our sub-brand into the European market, opening up exciting opportunities for a Thai brand to thrive on the international stage. We are also looking into registering in other countries within the European Union.
Why Register a Trademark? When it comes to trademarks, many people might think of them as just symbols or logos used for products. But in reality, trademarks hold much greater importance. They help protect brands from being infringed upon or misused, ensuring that our brand stands out with a unique identity in the eyes of consumers.
For Human Touch, registering the “Human Love” trademark is crucial for protecting our sub-brand’s products as we prepare to launch them in Europe. We are planning to cover a wide range of categories, including home decor, bedroom accessories, and even clothing. The best part is that we’ve also registered the trademark in the category of sweets! 🍬🍪 Because love truly connects everything!
Steps to Register a Trademark in the UK When it comes to registration, many may feel it’s a complicated process, but I want to assure you that with a proper understanding of the steps, it’s not as hard as it seems. Here are the main steps we followed to register the trademark in the UK:
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Choosing a Clear Name and Logo: First, we need to ensure that the name and logo we choose are not similar to any existing brands. This can be checked through the Intellectual Property Office (IPO) online system of the UK to confirm that no one else is using the same name as ours.
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Selecting Product Classes: For trademark registration, we need to choose the product classes we want to protect. For Human Touch, we selected multiple classes to cover various products, from home decor to sweets! These product classes indicate where our trademark will be used.
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Filing the Application: Once all documents are prepared, we can submit the application online. There’s a fee depending on the number of product classes we want to register.
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Examination by Authorities: After submitting the application, the IPO will review it for correctness, which may take a few months depending on the complexity of the case.
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Publication for Opposition (if any): If our trademark passes the examination, the next step is publication for stakeholders to see and oppose (if any). This usually takes about two months.
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Issuance of Certificate: If there are no oppositions, our trademark will be approved, and a certificate will be issued. This registration can protect us for up to 10 years and can be renewed indefinitely.
Benefits of Trademark Registration In addition to protecting brand rights, registering a trademark also confirms that we have the right to use that name or logo on our products and services. Another significant benefit is building consumer trust. When consumers see a trademark, they can be confident that the products they are purchasing are genuine and come from a trusted brand.
Trademark registration in foreign countries is also very important, especially for Thai brands looking to expand into international markets. Brands with trademark registration in multiple countries can create more trust and security in their business operations. This is why Human Touch sees the importance of registering trademarks in various countries around the world, including Thailand, China, Hong Kong, the United States, the UK, and the European Union.
The Success of Human Touch on the International Stage As a unique gift and lifestyle brand, Human Touch is not stopping in Thailand. We aim to spread love to people around the world. Our products, whether it’s couple pillows, coffee mugs, or home decor, are designed to convey love and warm relationships. The upcoming launch of the Human Love sub-brand in Europe marks another crucial step in our growth.
Get ready to meet products from Human Love soon, and join us in spreading love with Human Touch! 💖
Ps. Thank you and credit for the information and images provided by the Intellectual Property Office UK.
