Big Picture Licensing is set to expand the Thailand-based design and lifestyle brand, Human Love in the UK and Eire.
The company has come on board to represent the property and to secure new licensing partners in the UK and Eire, as well as across multi-territory opportunities.
Human Love – which is focused on the art of human touch and love through giftware products – was established by a trio of Thai designers who showcased their designs for the first time at The Bangkok International House and Giftware Fair. The event marked a milestone for the team as part of a new wave of the Thai creative and design sector.
Among the early works of Human Love was a series of cute and creative couple products called Boy meets Girl, with the products having sold over one million units across Asia.
With a full line of logos and brand assets across each target demographic – Girl meets Girl and Boy meets Boy – the aim is for the message to resonate with all couples.
There are over 500 copyrighted and registered design works across APAC, with key product categories including giftware, apparel, homeware and health and beauty.
“We’re super excited to team up with Big Picture Licensing to get our work known in the UK and Eire as well as across multi-territory licensing opportunities,” commented Jeab Zwani Chaviwan, md at Human Love. “Our inspiration comes from the beautiful stories of couples everywhere. We want to help you express the love and good vibes you feel for your special someone through everyday items and little things in life. Love is a universal language; it doesn’t need words or explanations – you’ll both just get it when love happens. We hope that the heartfelt love stories and simple characters of Human Love can represent your love, make you smile and think of your loved one.”
Dan Frugtniet, md at Big Picture Licensing, continued: “We have always looked for unique IP from different parts of the world; when we first saw Human Love, we immediately fell ‘in love’ with it and what the brand represents for all couples of all types around the world and we are very excited to support on the UK and Eire, as well as multi-territory markets and find new licensing partners for the property to accompany the strong library of protected designs and logos for all couples no matter what orientation your love is.
“Human Love is for all couples as a truly inclusive design brand. We believe that there isn’t enough celebration of true love and all the human attributes and emotions that it encompasses. As they famously said in the classic romantic comedy Love Actually (which I had a minor role in btw!), “If you look for it, I’ve got a sneaky feeling that you’ll find that love, actually, is all around.”
